Helping You Move Forward with Clarity and Confidence
At North Light Collective, we believe that small business owners and private practice professionals deserve the same level of care and support that they provide to others. Too often, the behind-the-scenes work of finances, systems, compliance, and strategy becomes overwhelming and leaves little room for the heart of your work.
That’s why we created North Light Collective: to be a steady guide for business owners navigating the complexities of running and growing a practice. Inspired by the calm, grounding light of the Pacific Northwest, our approach is rooted in clarity, balance, and sustainability.
We’re not just here to check tasks off a list, we’re here to understand your goals, simplify your challenges, and build systems that actually work for you. Whether you’re just starting out or refining an established practice, we meet you where you are and help you move forward with confidence.
Because at the end of the day, running a business shouldn’t feel like carrying it all alone. With the right support, your path forward can be clear, purposeful, and aligned with what matters most.
What Guides Us
Integrity – We believe in doing what’s right, with honesty and transparency guiding every decision.
Clarity – We create order and ease out of complexity, helping practices see their path forward with confidence.
Gratitude – We believe gratitude is at the heart of meaningful work. It guides how we show up for our clients, celebrate progress, and nurture lasting partnerships.
Curiosity - We approach every situation and challenge with curiosity over certainty. We will never assume to know anything for certain, staying open and flexible to an ever-changing environment.
Respect – We approach every relationship with empathy and respect, supporting practitioners the way they support their clients.
Intention – Every action and solution is thoughtful, designed to align with the unique needs and goals of each practice.
Resourcefulness – We adapt, find creative solutions, and maximize what’s available to help practices thrive.
Sustainability – We design systems and solutions that are built to last, honoring both the well-being of the practitioner and their practice.
Collaboration – We see ourselves as true partners, working alongside therapists to strengthen the foundation of their work.
Where Passion Meets Purpose
Rachel Wiederspiel (she/her), Founder of North Light Collective
I like you, started a company because I had a passion. My passion is for small business and working with small business owners like you. My background is in staffing, where I spent over a decade running the day-to-day operations of my family’s small business. I learned to wear every hat and got to hone my skills in areas including client relations, branding and marketing, business development, performance management and more. I was able to successfully put a variety of systems in place, establish a sustainable social media marketing strategy and increase our number of positive google reviews by over 500%. All of these responsibilities of course, were stacked on top of a heavy recruitment load! It was a lot but I loved it.
I love all of the moving parts and enjoy working with a range of clients from small to large. What weighed heavily on me was what other small business owners would share with me - “I’m so burnt out. I’m just drained by the end of the day" or “How am I supposed to keep up with all of this? I’m only one person” or “I invested everything I had into this business - I have no choice but to make this work”. It’s heartbreaking for so many reasons but one is that micro businesses (less than 10 employees) make up at least 90% of small businesses in the United States. That’s huge! To think that that many people are potentially struggling is overwhelming.
I want to change things for my clients. I want to make a real impact in your life and your business. I know how thin the line can be between life and business and so I incorporate Business Owner Wellness in our services. Your wellness is just as important as your practice’s financial health. You do your best work when you are creative, rejuvenated and fulfilled.
At North Light Collective, Improving your systems, streamlining your processes and optimizing your workflows will all have an element of owner wellness behind them. Our goal is to make running your practice easier and owning a business more enjoyable.
Don’t Wait, Reach Out
Need help starting your practice? Are you overwhelmed with all of the tasks on your plate?
Contact us today to learn how we can help make work and life easier!